Knowledge Management Blog | ProProfs Knowledge Base

How to Create an Online FAQ Page: Boost Customer Satisfaction

Every website has an FAQ page today, but the question is, how many companies have a FAQ section that’s comprehensive, well-designed, and adept at solving customer queries? Not many! Often, FAQs are lying in some dark corner of a website, from where they are hardly noticeable or accessible. Since FAQs don’t seem to offer a...

Personalize Customer Experience for Positive Brand-Building

When you start a small business, you begin with a blank slate. Every decision you make builds the foundation for your enterprise’s future. If you want to build a solid foundation, create a compelling brand that resonates with your target audience. For this, providing excellent experiences to your customers is a prerequisite. Don’t forget that...

How to Drive Efficient Customer Experiences Using Marketing Automation Tools

Modern customers are tough nuts. It is difficult to catch their attention with flashy banners placed in the middle of a webpage, or a loud video commercial broadcasted on TV. They use different gadgets and consume content from different screens in various formats. During the past decade, consumers have also virtually mastered the art of...

How Can a Knowledge Base Improve Customer Retention

A full-fledged knowledge management system can work wonders for an organization. Given the various benefits it offers, it has become a necessity for managing business knowledge and streamlining processes among both small and large businesses. Besides, a knowledge management system also helps firms to cater to their customers in a better way, provide them the...

It’s About Time You Went Paperless with Online Documentation

We all know the story of paper and how it has become an indispensable part of our lives. Imagining a world without paper is not possible since everything that we see around us – books, documents, user manuals, brochures, cartons, online documentation etc. are paper-based. Pity eucalyptus, pine and many other trees that are rampantly...

How to Enhance the Productivity of Your Customer Support Staff

Customer support agents in any organization are the most stressed out. They continuously have to deal with customer requests and maintain the same level of enthusiasm throughout the day, right from the first call when they come to office till the last one. This is because they are the face of any business and hence,...

Can a Travel Knowledge Base Help You Cater to Globetrotters?

A few years ago, my parents paid frequent visits to offices of travel agents to finalize our annual holiday destination and plan the itinerary. Now when I look back, I realize how tedious and time-consuming it was, right from zeroing in on a travel destination and booking tickets to choosing a hotel and planning the...

Top Tips for Healthcare Marketing & Brand Awareness

The healthcare industry is undergoing a massive metamorphosis, thanks to the changing preferences of patients across the globe. Gone is the time when healthcare providers were only concerned about enhancing their brand awareness. The concept of healthcare marketing is shifting its focus from being brand-oriented to being consumer or patient-centered. Healthcare marketing is being rethought...

Everything You Need to Know About Context-Sensitive Help

You have created a comprehensive product user guide for your customers with all the information rightly placed. But is it serving the purpose well given that your customer tickets are still on the rise for trivial issues? This means there is definitely something wrong. There can be two cases – either you have gone wrong...

Building Consumer Awareness Can Actually Sell Your Brand

Consumers are the focal point for business organizations regardless of their industry. Sans customers, there is no bread and definitely no butter for companies. If they are this important, the chance of ignoring their rights shouldn’t arise in the first place, but unfortunately, it happens. Why aren’t consumer rights seen in a different light? Businesses...

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